Steer management of Anant’s communication strategy, including goals and tactics with a focus on PR.
Oversee a column in newspapers/magazines, focusing on articles related to design and its evolving landscape
Plan PR events from start to finish according to requirements, target audience and objectives
Ensure all internal activities and stakeholders are engaged with the media and publishing world.
Ensure Anant’s presence in the best magazines in India and abroad.
Review best practices of competitors and maintain an overview of
current trends in higher education.
Build relationships with key partners to enable Anant’s place in national and international rankings.
Focus on PR to enhance the University brand, create compelling
advertisements and maximum engagements across various mainstream publications.
Track and analyze PR efforts, submit relevant reports and use data- driven insights to determine strategies resulting in improved performance.
Work with other team members to develop content for print collateral particularly for the media including handling potential PR crises and negative online feedback, working in collaboration with the content and marketing teams.
Ensure error free and impactful communication.
Manage PR communications vendors.
Participate and contribute to teaching communications courses
Support in building content for communication courses.
