Ishita Chitturi

Ishita Chitturi, a Graduate of the Class of 2024 with Communication Design as a major and Healthcare and Well-being as a minor, redefines a design system for an AI-led fintech firm to maximise processing efficiency.

Hyprbots, an AI-led fintech firm, needed a platform that would help finance stakeholders maximise processing efficiency. Under the mentorship of Prof Amitabh Pandey, Professor and Lead, Communication Design, School of Design and sponsored by Hyprbots, Ishita designed the brand identity and refined the firm’s design system and its finance processing software platform to serve their purpose.

Hailing from Hyderabad, Ishita engaged the firm’s key stakeholders in a co-design process and conducted internal team workflow research to revamp the design system that guides the UI design of the firm’s product.