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  • Job Type
  • Required Educational Qualification
  • Years of Experience
  • KRA (Key Responsible Areas)
  • Key Skills

Full-Time

  • Bachelor’s degree in Marketing, Communications, or a related field
    (Master’s preferred)
  • Digital Strategy Development: Develop and execute comprehensive digital marketing strategies aligned with the university & goals, leveraging various digital platforms to enhance visibility, engagement, and student recruitment.
  • Campaign Management: Plan, execute, and optimize digital
    marketing campaigns across multiple channels, including social media, search engines, email, display advertising, and other emerging platforms.
  • Content Management: Collaborate with content creators and
    stakeholders to produce engaging and relevant digital content, ensuring alignment with brand voice and messaging.
  • Analytics and Optimization: Utilize data-driven insights and analytics tools to monitor campaign performance, identify trends, and optimize digital marketing efforts for maximum impact and ROI.
  • SEO/SEM: Lead SEO and SEM initiatives to enhance the university & online visibility, driving organic traffic and managing paid advertising campaigns effectively.
  • Social Media Management: Oversee social media strategies, content calendars, and community engagement efforts across various platforms to strengthen brand presence and connect with target audiences.
  • Proficiency in utilizing digital marketing tools, analytics platforms, and CRM systems
  • Strong understanding of SEO/SEM, social media, content marketing,
    and email marketing best practices
  • Demonstrated ability to lead and manage a team, drive results, and
    adapt to evolving trends in digital marketing

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